Isos Technology is looking for a strategic, data-driven and personable professional to join our team as the Demand Generation Manager. This person will thrive in a fast-paced environment while simultaneously being a team player. They are dedicated to meeting the expectations and requirements of our clients and the Isos team. This position is remote and can work from anywhere in the US, from our Tempe, AZ location to Washington D.C. or anywhere in between.

You’ll report to the Director of Demand Generation and oversee the execution of our demand generation engine. You’ll work cross functionally to oversee the buildout of exceptional marketing programs, digital campaigns and other initiatives that are based on customer feedback and also that deliver valuable leads.

Isos Technology is one of the largest Platinum/Enterprise Atlassian Solution Partners in the US. We are headquartered in Tempe, AZ but have offices across the US including Washington, D.C. We work with some of the largest companies in the world helping them to implement and maintain the Atlassian tools. In addition to being everything Atlassian we focus heavily on our people and creating a culture that is fun, challenging and rewarding. In fact, we are consistently on the Best Places to Work list and are always looking for ways to improve.

Responsibilities:

As a Demand Generation Manager the main responsibilities of this position are as follows:

• Define, build and execute demand generation campaigns, account-based marketing, and programs that directly contribute to pipeline and revenue growth

• Gather and analyze information to identify demand for products and services, and efficacy of existing marketing campaigns and strategies

• Maintain knowledge of trends and developments in the market; identify needs for new products and services and makes recommendations to leadership

• Collaborate in the development of new products/services

• Compose, develop, evaluate, and conduct training on marketing activities, strategies, and policies

• Build and execute marketing plans consisting of multi-touch, multi-dimensional programs including both inbound and outbound tactics, as well as managing third-party vendors to achieve pipeline and revenue targets. Including, but not limited to:

  • Webinars

  • Events

  • Digital

  • Social

  • Partners

• Collaborate, participate in, and coordinates campaigns, promotional activities, and conferences/trade shows

• Write effective B2B marketing copy for emails, digital ads, and webinar abstracts

• Negotiates contracts for vendor services needed to execute a marketing strategy

• Responsible for driving highly qualified leads that become sales opportunities, hitting annual and quarterly pipeline goals

• Lead cross-functional team projects, and communicate effectively with stakeholders to drive maximum efficiency in our sales and marketing processes

• Partner with product marketing, sales, and strategic partners to identify target accounts and align all go-to-market activities

• Partner with product marketing and content marketing to develop the most relevant and impactful content

• Team with channel partners to enhance and amplify demand generation strategy

• Identify opportunities to improve marketing effectiveness through better audience segmentation, marketing techniques, and processes

• Develop processes for tracking and analyzing campaign performance

Required Skills: